Zomato Initiates Real-Time Order Counter; By 11 AM, Over 250,000 Orders

June 21, 2024, New Delhi The well-known meal delivery app Zomato has released a cutting-edge feature that lets users see how many orders are currently active throughout India. Zomato CEO Deepinder Goyal revealed this new real-time order counter in a post on X (formerly Twitter). As soon as a user finishes their transaction, the feature shows the total number of orders placed across the country in an effort to increase user engagement.

Order tracking in real-time

Deepinder Goyal highlighted the new feature’s introduction, detailing his experience of making an order at 11 AM and seeing that the entire order count had already topped 250,000. “A great new upgrade for everyone is that, as soon as you make your order on @zomato, you can check the LIVE order count for the day. At around 11 AM, I placed an order, and there were already over 250,000 items in the count. Enjoy yourselves! Goyal made a post on X.

Improving the User Interface

The purpose of this real-time order counter is to enhance the user experience by giving consumers a sense of the activity and popularity of the platform. Customers can view the number of food deliveries being made across the nation at any one moment thanks to this feature, which doesn’t change the fundamental ordering procedure and reflects the platform’s strong utilization and dependability.

Recent Developments at Zomato

Apart from this latest update, Zomato has been consistently upgrading its offerings to accommodate a wide range of user requirements. In March, the business unveiled its “pure vegetarian fleet,” catering just to consumers who want vegetarian cuisine. To better meet consumer expectations, Zomato redesigned this option as “veg only” after encountering backlash.

In an effort to better serve its customers, Zomato introduced its “large order fleet” in April, which can handle orders for up to 50 individuals. Zomato’s ongoing attempts to develop and adjust to market demands are reflected in these updates.

Strategic Decisions and Corporate Performance

Deepinder Goyal and Pankaj Chaddah founded Zomato in 2008, and it has since grown to be one of India’s top meal delivery services, competing with significant rivals like Swiggy. The website offers comprehensive data on menus at restaurants, client testimonials, and nationwide meal delivery services.

In a recent filing to regulatory bodies, Zomato revealed that it is in negotiations to acquire Paytm’s movie and ticketing operations. However, the company made it clear that no final decisions have been made and that any agreement must be approved by the Board and abided by all applicable laws.

Zomato’s financial performance in the fourth quarter of FY24 was noteworthy as it showed a ₹175 crore consolidated net profit, which was a major improvement over the ₹188 crore loss in the same quarter the previous year. This enhancement highlights the business’s effective tactics and expanding market share.

Results

Zomato has demonstrated its dedication to improving user involvement and transparency by implementing a real-time order counter. Zomato strengthens its relationship with its clients and highlights the platform’s vast usage by enabling users to view the live order count. The business maintains its position as a major player in the Indian meal delivery industry as it keeps coming up with new ideas and growing its offerings.